Content, web & SEO systems for brands who want visibility that converts.
I help you build a clear, professional, and effective digital presence – through SEO, content, web and smart systems.
About Me
Your online presence doesn’t have to be just pretty – it can be conversion-focused, strategically built, and ready to grow.
Developing With a Passion While Exploring The World.
I’m Tatjana – a content strategist and SEO specialist focused on websites that convert.
With 10+ years of experience in digital marketing and communication, I help entrepreneurs and brands create a strong online presence that actually works – clear messaging, SEO-friendly structure, and content that builds trust (and drives action).
No fluff, no generic templates – just strategic copy, structure and SEO that serve your business goals.
My core expertise includes:
– SEO-optimized content
– website structure & UX
– inbound content that builds trust
– strategic visibility approach
I build clear systems that bring results – without you having to start from scratch every time.
Services
I combine strategy, structure and content to make your brand more visible – and your message clear.
SEO Content Writing
Optimized copy that clearly and authentically presents your offer – while improving your Google visibility.
Website Structure & Copy
SEO-friendly WordPress structure, clear CTAs and copy that drives your client to take action.
Newsletter That Converts
From tech setup to welcome emails – I create a simple, automated system that builds trust and drives action.
Experience Overview
A snapshot of projects where strategy, content, and execution came together.
I design strategic websites with clear structure, optimized content, and smart SEO setup that actually gets found. From layout to keywords – every element is crafted to support visibility and results.
Skills: WordPress, RankMath, on-page SEO, structure planning
I write blog content and website copy that educates, connects and converts. My content is driven by research and tailored to your brand voice and audience needs.
Skills: SEO copywriting, blog planning, content calendar, tone of voice
I set up and integrate email systems that capture leads and keep them engaged – from technical setup to automated sequences and branded templates.
Skills: MailerLite, Mailchimp, welcome emails, automation, lead magnets
My Portfolio
A few examples of how I help businesses grow through web, content and SEO.
Projects & My Role
Beauty e-commerce brand (Shopify)
The online store lacked SEO optimization and had no email communication in place.
I created SEO product descriptions, optimized images, launched a blog, and set up a full MailerLite system with a signup form, welcome email, and newsletters.
The brand now has a strong foundation for organic growth and consistent customer communication – without relying on ads.
Beauty brand (WordPress + WooCommerce)
The website had no SEO structure, no blog, no newsletter, and social media activity had stopped.
I created a content strategy, designed feed and story posts, optimized key pages, added SEO product descriptions, and launched a blog with 8+ articles. I set up MailerLite – including the form, welcome email, template, and a bi-monthly newsletter schedule. I also handle ongoing website updates like promotions, stock notices, and content edits.
The brand now has a professional online presence, consistent communication, and a structured content system that actively supports growth and sales.
Service-based brand (administrative consulting)
The business needed a complete digital setup – from domain and website to a newsletter system and professional content.
I wrote and structured the full website (homepage, services, about, contact), set up hosting and domain, integrated Mailchimp with a signup form and automated welcome email, and created a branded newsletter template. I also designed social media templates, defined brand visuals (colors, fonts, icons), and provided ongoing technical support throughout the process.
The brand now has a clear online presence, a fully functional website, and a professional foundation for consistent communication and client growth – with the first newsletter signups coming in within just a few days.
My Digital Toolkit
Alongside strategy and content creation, I help clients behind the scenes – connecting tools, improving workflows, and making sure everything works together as one clear, aligned system.
The extra layer of support that makes everything easier for my clients.
Auditing and rewriting underperforming content to improve clarity and conversions
Reviewing website SEO structure: meta titles, H1s, layout and UX copy
Creating lead magnets: guides, quizzes, PDFs with clear opt-in goals
Designing email automation flows and newsletter sequences
Connecting tools like MailerLite, WordPress, and Elementor
Aligning website, email and social content into a consistent brand message
Using Notion, Trello or Asana to structure content, plans and workflows
What My Clients Say
Real feedback from clients who value clarity, consistency, and results.
Tatjana handled everything without me needing to follow up – website, newsletter, copy… Now I finally have a digital presence that feels professional.
Thanks to her blog posts and social media content, clients started booking treatments on their own – no extra ads needed anymore.
The feeling of knowing someone’s handling the details you don’t have time for – priceless. Everything’s set up, and I just send the content.
Let’s work together
Whether you need strategic content, SEO systems, or a full refresh of your brand’s online presence – I’m here to help.
I’m currently open to new long-term monthly collaborations with brands who want clarity, visibility, and results.